The long, hard fight for the GOP presidential nomination is over…and with it, the most intense and engaging experience of my professional career.  My experience as creator, architect, and producer of Mitt TV for the Mitt Romney for President campaign and head of the Campaign’s “Tactical Video Unit” has opened my eyes to the future of internet TV in communications and marketing…and has provided priceless lessons that I’ve already been incorporating into work for our other clients.

The intense time demands of the campaign — and the need to preserve the confidentiality of our approach — have forced me to be pretty quiet on this blog over the last six months or so.  But with Governor Romney’s announcement today that he’s suspending the campaign, I’m suddenly in a position to be able to speak more frequently and more freely in this forum.

Look for a flurry of new postings and ideas here on “Video Advisory”…and a refocusing of this blog around the powerful new world of web video marketing.  I look forward to sharing what I’ve learned…and what it means to every organization looking to tell their story on the web.

Michael Kolowich